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Conversion Popup

Overview​

InstaFomo conversion notifications are designed to enhance social proof and increase user engagement by displaying real-time activity on your platform. These notifications highlight user actions such as sign-ups, purchases, and other interactions.

Use Cases​

  • E-commerce: Showcase recent purchases to build trust and encourage more sales.
  • SaaS Platforms: Display new user sign-ups to boost credibility.
  • Online Courses: Highlight new enrollments to create a sense of urgency.
  • Lead Generation: Show recent form submissions to build engagement.
  • Event Registrations: Display real-time event sign-ups for increased participation.
  • Third-Party System Integration: Use webhook integration to send data from external systems like CRM, marketing tools, or payment platforms.

Key Features​

  • AI-Powered Data Capture: Automatically identifies and extracts relevant user interactions for real-time conversions.
  • Dynamic Content: Supports inserting personalized data into notifications.
  • Webhook Integration: Allows seamless external data input.
  • Customizable Display: Tailor colors, positioning, and styles to match branding.
  • Automated Scheduling: Define time delays and notification frequency for better engagement.

Initial Steps​

  1. Navigate to InstaFomo Campaigns.
  2. Select the Conversion Notification from the list.
  3. The Settings section will appear, allowing you to configure the notification as needed.

Settings​

General Settings​

  • Notification Name: Unique identifier for the notification.
  • Conversion Title: The main message of the notification. Supports dynamic variables using {variable_name}.
    • This field accepts the usage of span HTML tag along with the style attribute.
    • _You can insert dynamic variables from your Conversion Data. Example: If you have a field named full_name, you can use it as {full_name}
  • Conversion Description: Additional information about the conversion. Also supports dynamic variables.
  • Image Upload: Supports .jpg, .jpeg, .png, .svg, .gif, .webp. Maximum allowed size is 1MB.
  • Image Alt Text: Text for accessibility and SEO purposes.
  • Notification URL: The destination URL when the user clicks the notification. Can be left empty.
  • Open in New Tab: Enables opening the link in a new tab when clicked.
  • Display Order: Determines the sequence of notifications.
  • Conversions to Show: Number of conversions displayed.
  • In-Between Delay: Time in seconds between notifications.

Data​

  • Data Import: Import data manually to add conversions to your notification feed. This allows businesses to input past or external conversions that were not captured automatically.
    • Upload CSV files containing conversion details such as name, action, location, and timestamp.
    • Ideal for migrating existing customer interactions into InstaFomo.
    • Enables businesses to display legacy conversions or manually collected user actions.
  • AI-Driven Analytics: Leverage AI to analyze and enhance imported data for better targeting and engagement. Settings
  • Auto Capture Data: Automatically captures form submissions and registers them as conversions.
  • How It Works:
    • Monitors user interactions with forms on your website.
    • Extracts submitted data and converts it into a recorded event.
    • Displays these conversions in real-time as social proof notifications.
    • Requires no manual input—fully automated.

Webhook Integration​

  • Webhook URL: https://console.instafomo.com/pixel-webhook/{unique_id}
  • Trigger Type: Sends a POST request with form data to dynamically add new conversions.
  • Use Case:
    • Capture data from external systems such as CRMs, payment gateways, and marketing tools.
    • Register custom events such as webinar sign-ups, demo requests, or user milestones.
    • Enable businesses to push custom notifications via API calls without requiring form submissions.

Statistics​

InstaFomo provides detailed analytics to help you monitor and optimize your conversion notifications. The Statistics section offers insights into user engagement and notification performance, enabling data-driven decisions to improve effectiveness.

  • Notification Performance: Track how often notifications are displayed and clicked.
  • User Engagement: Analyze how users interact with notifications, including click-through rates (CTR).
  • Conversion Trends: Identify peak activity times and optimize notification schedules accordingly.
  • Geographic Insights: View location-based data on user interactions to tailor messaging.
  • Device & Browser Analytics: Understand which platforms and devices your audience uses for better optimization.

Data​

  • Data Import: Import data as well as AI-driven analytics to enhance your notification strategies.

Example Notification Output​

Jane from England 🇬🇧
Just signed up for our newsletter 💌
10 minutes ago

This documentation covers the full configuration of InstaFomo conversion notifications to help users set up, customize, and automate their social proof notifications efficiently.